3D renderings and visualizations are foundationally important to the success of any architecture or design business. However, many small firms feel the don’t have the proper resources to produce the kinds of visual work that will help them land bigger jobs and create better works of architecture. Hiring someone full-time can have a crippling effect on the firm’s ability to keep up with other aspects of designing, producing, and administering construction management.

The good news is, it’s never been easier to introduce professional rendering work into a firm's workflow without sacrificing a major chunk of the design budget. Outsourcing 3D renderings allows small and medium sized firms to keep rendering artists at an arm’s length and a moment’s notice, ready to be called on when a project needs to be injected with a bit of visual wizardry.

This article will examine why outsourcing you 3D rendering work is good for business, and what the best practices are to make it happen.

Why Outsource 3D rendering?

Good question! As mentioned, keeping a full-time 3D rendering artist on staff can be expensive and unnecessary saving for larger firms with an abundance of work to be completed. This can cripple a design budget and leave little money for more important things - namely, the design itself.

An architect’s currency is their design ability, and all the talent in the world can’t make up for a design that isn’t given the time and development it deserves to be truly great. Even the best designers in the world don’t get things right the first time they put pen to paper, and must rely on a rigorous design process to make it better.

This time translates to money. And when money is spent on 3D rendering and visualization, it isn’t spent on the design. This is a careful balance for any designer to weigh, as both components are important in their own right. However, when the gas hits the fire, the design takes precedence over the pretty pictures that explain it.

Outsourcing that rendering work takes much of the heat off the architect’s decision making when it comes to the design budget. It allows for a surgical approach to creating design images that won’t break the bank. Furthermore, it’s even easier to go to clients with an upcharge for the renderings when you frame it as a service that operates outside the workings of the firm itself.

Okay, so How Do I Outsource my 3D Rendering Work?

Glad you asked! The internet is filled with job-finding services that connect architecture firms to talented 3D rendering artists who prefer to work on a per-project basis. There is complete transparency when operating this way, and allows designers to invest only what they are able to invest to create finished rendering work.

Easy Render is perhaps the best of these services that are tailored specifically for helping designers find 3D rendering artists. As its name would suggest, it is easy to use, fast, and guarantees the work that each renderer says they are capable of producing. You only pay for what you get, and can soon cultivate a short list of reliable artists you can call on when deadlines are approaching fast.

You no longer have to rely on the rendering artists in your own backyard. There are thousands of 3D renderers and visualizers from around the globe who are willing to work for a reasonable wage, and are incredibly good at what they do. While it might be hard to trust this process at first, it won’t take long to have a few great artists who you trust to show the world the greatness of your designs.

These days, there are few reasons not to be outsourcing your 3D rendering and visualization work. It will help keep the design budget on task, and still afford you the ability to back up that design with images, animations, and diagrams that support the core ideas. If you like having your cake and eating it too, this is a no brainer.

And who doesn’t like cake?