In the design industry, it is very important to acknowledge the fact that customers’ preferences and needs are constantly changing, as are the markets. If you want to land new deals and run a healthy interior design business, you have to adapt to this changes and deliver what is expected of you.

One of these things is 3D rendered interior design. Supported by affordable technologies, both in software and hardware departments, 3D rendering is no longer reserved for big design companies only. Today we are going to talk more about it and why it is becoming a standard to offer 3D rendered interior design to your clients.

Clients Expect to See The Exact Result

Interior design is a very distinctive niche in the design industry. Interior designers also have a great responsibility. After all, they are the ones that design the space people are going to spend most of their day in. This is why the clients want to see and feel how the interior would look like before they decide to give it a go.

When compared to the other methods of displaying interior design sketches and drawings, nothing can compare to the 3D rendered interior design. Clients can clearly see what the interior will look like, experience the textures, and explore the colors. If you decide to use 3D rendering in your operations, you will also be able to show them how the ambient looks with natural and artificial lights.

Clients Have to Be Impressed

It’s very common for clients to seek advice from several different interior design companies. The best design is not necessarily the one that wins them over to chose your company. As in any other industry, customers expect to be impressed. Your sketches and drawings, no matter how precise and great they are, won’t be able to win more clients over than 3D rendered interior designs.

3D images allow people to experience the space in a more natural way. They can see how everything aligns and easily picture it in space. This is one of the main reasons why we see 3D rendered interior designs becoming a standard in this niche.

Plus, you will be able to publish your designs online and use them as marketing material to impress more prospects and become a more attractive option on the market.

The Competition is Already Doing It

We have intentionally left the heading to spell out this important message because, as in any other industry, in design companies don’t want to be left out and lose clients. As soon as the design companies started using 3D rendered interior designs, many followed.

This is not only because the competition started doing it, but because 3D rendered designs provided them with great results. Fortunately for everyone, the software and hardware needed for these projects became affordable. This is great news for small interior design businesses striving to make a name in a volatile market.

It is Convenient for The Clients

The next in line is convenience. Despite the industry you are in, you have to do all in your power to make everything more convenient for the clients. “Can you come down to our offices to check out the interior designs that we have prepared for you?”, is a question that is more complex to answer today than it was just 10 years ago.

We all live busy lives and can't afford to go across town to visit the agency just to look at the sketches we might or might not like. With 3D rendered interior designs, you can do whatever you want. Send them over email, messaging app on a smartphone, upload them on a social network.

On top of that, you’ll be able to extend your reach and start designing for clients who are not in your vicinity and send them 3D rendered images in few simple clicks.

It Cuts Down Expenses

How many times have you had to revisit your project and make changes because the client wasn’t satisfied? This doesn’t only take effort, but your time as well. If you are doing your designs the old school way, then it also means materials, such as sheets, colors, and so on.

With 3D interior design, the initial expenses are increased, since you will have to invest in a PC and interior design software. But from that point on, you can recolor and play with your designs however you want.

There are no additional costs attached to it. If the changes are simple, you can even have the client on the line while you make them. This automatically means more affordable prices for the clients and a better position for your company in the market.

Speeds Up The Initial Project Phase

Every project in interior design starts with the approval. After you are done with the initial design, you have to contact the client and get a green light before you can continue. When compared to any other method, 3D rendering is the ultimate winner in the efficiency and resource-friendliness categories.

The process of approval with 3D interior renderings is not only fast but also easy. Even if you don't get the approval, you will be able to make the changes very quickly and get to the next approval phase. 3D rendering significantly increases the development speed of interior design projects. Yet another reason for it becoming a standard.

Clients Are More Proficient In Tech

Most of the clients now days are the Millenials, a generation that has grown up with all manner of gadgets in their hands. Clients today are more proficient in tech than they were at the beginning of the millennium. They expect you to show them something by using the latest technologies and 3D rendered interior designs are exactly that.

There are many reasons for 3D rendered interior designs becoming a standard in the industry. As you can see, they benefit both the interior design companies and their clients. This is why it safe to assume that more and more of those companies will start using them in their day-to-day operations.